Cannes Lions
FURIA WORLD , Buenos Aires / COCA-COLA / 2015
Overview
Entries
Credits
Execution
A hand painted poster. Iconic. Simple. Bold. That connects the heritage of the brand with today’s consumers.
Outcome
“Wink” was selected as the main poster from over 230 designs from all around the world. In addition, the design was chosen for the cover of the commemorative book published by Assouline, called "Kiss The Past Hello".
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