Cannes Lions
PUBLICIS MOJO , Sydney / TOYOTA / 2010
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A lorry barrels down a country road, loaded with Toyota Corollas. Spotting something on the road ahead, the driver brings the truck to a stop and gets out. There is a sweet little puppy, and the dog and driver lock eyes. Now a horde of people emerge from the landscape, cannily camouflaged in the grass, trees, rocks and livestock. They swiftly make off with the Corollas, the final car collecting the decoy pup on its way. 'Some can’t wait.
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