Cannes Lions

CRISTAL BEER

Y&R, Lima / MILLER BRANDS / 2012

Film
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Peruvian soccer team coach, Sergio Markarián, names the players that have been called to join the official team. He starts calling out well-known players and then moves on to regular Peruvian people all across the country, he start calling them one by one so they can all join in and be part of the team.

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