Cannes Lions

CULTIVATING THOUGHT AUTHOR SERIES

CHIPOTLE, New York / CHIPOTLE / 2015

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Overview

Entries

Credits

OVERVIEW

Execution

Our Cultivating Thought initiative presents the words and whimsy of thought-leaders, authors and comedians through essays, each illustrated on our packaging by a different artist.

Outcome

This allows customers to connect with a great selection of entertaining and thought-provoking authors they may not otherwise have encountered. Featuring original essays from authors Julia Alvarez, Michael Lewis, and Toni Morrison, and comedians like Aziz Ansari and Sarah Silverman.

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