Cannes Lions

DACIA SANDERO

PUBLICIS FRANKFURT, Frankfurt / RENAULT / 2010

Overview

Entries

Credits

Overview

Description

The spot revolves around the car as a status symbol which Dacia as a low-budget brand opposes with "what really matters".

Similar Campaigns

12 items

HONDA PARTS & SERVICE

GRIP LIMITED, Toronto

HONDA PARTS & SERVICE

2015, HONDA

(opens in a new tab)