Position the brand as an excellent choice for oral higiene

Get noticed in a category that is basically inherited, as young people tend to use and buy what their parents use.

Give the product a prominent role.

The most important thing, we achieved to increase visits to our page and we did it so much better than a Facebook ad, but without paying for it.

The retail showed an increase of 3% according to the Marketing deparment of Almacenes Éxito.