Cannes Lions
SELMORE CREATIVE AGENCY, Amsterdam / DE BIJENKORF / 2010
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Description
‘The Crazy Marathon’ starts at de Bijenkorf (the leading department store in the Netherlands). With the best brands at crazy prices. In the ad we see a woman’s desires break free when she encounters the beautiful bargains featured in the ‘The Crazy Marathon’, an annual storewide promotion at de Bijenkorf.
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