We created “Daily Access”, an innovative interface for interactive web TV. Instead of feeling like a typical website experience, “Daily Access” used ground-breaking technology that felt more like a broadcast entertainment show than a video-based website. “Daily Access” hosts were not confined to a video-window. Instead, they “lived” onscreen - delivering content with a high-quality look and feel. We integrated advertising so that it wasn’t an interruption but rather an enhancement to the overall consumer experience.

Achieved 1.2 million page views in 75 daysOver 6,000 consumer posts on message boardsThe average visitor views more than 3 videos per visitThe video completion rate is +5% above industry averages