Cannes Lions
EURO RSCG INTERACTION, Sydney / SONY / 2004
Overview
Entries
Credits
Description
The campaign proposition is simple; a DVD handycam so amazing that you won’t be able to take your eyes off it. Our execution literally brings the proposition to life. The landing of the animated eyes upon the web page is surprise. It’s totally unexpected entry onto the page ambushes the viewer. The eyes then track the cursor about the page, following the user's every move.
Similar Campaigns
12 items