Cannes Lions

Everyone Recognized

DDB, Berlin / VOLKSWAGEN / 2018

MP3 Original Language
MP3 Original Language
MP3 Original Language

Overview

Entries

Credits

Overview

Description

A radio campaign for the pedestrian monitoring from Volkswagen. In order to get people excited about the feature’s benefits, we have the new Miss California make an acceptance speech. In the speech, she acknowledges literally every single person who helped her succeed.

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