Cannes Lions
BBDO PARIS, Boulogne-Billancourt / MARS / 2018
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The sequel starts where ‘Faint’ (the original M&Ms Christmas ad) finished 21 years ago. It’s Christmas night, Santa has fainted, Red has fainted and the only person who knows is… Yellow. Yellow tries to save Christmas by delivering the presents himself but in typical Yellow fashion, his good intentions are not enough to overcome his colossal clumsiness. All the presents go to the wrong people and Christmas is almost ruined, but as the world comes out to try to clear up the confusion on Christmas morning, they find the true meaning of Christmas is coming together.
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