Cannes Lions
M&C SAATCHI, London / BRITISH AIRWAYS / 2003
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Times Square-NY. It's nightime, in the centre of the square is a large bed. A man climbs into bed, gets under covers, switches out his bedside lamp and says goodnight.Screen goes dark. Next shot Piccadilly Circus, first thing in the morning- man climbs out of bed and says good morning.
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