Cannes Lions

FLIGHT OFFER

GLUE LONDON, London / THOMAS COOK / 2002

Awards:

2 Shortlisted Cannes Lions
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Overview

Description

The flight offer Skyscraper 'Photo Booth' was one of the first uses of the new format in the UK. The ad was part of retained client Thomas Cook.com's promotional activity for its cheap flights proposition. It formed part of an ongoing campaign involving other executions and a variety of formats. The ad achieved a 3% click through rate.

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