We faced the toughest challenge of any kind of washing: stain removal. But not any stain. We turned the stains into t-shirt’s prints. The dirt already belonged to the fabric, becoming a part of it. After this, the customers could see with their own eyes that the washing was powerful enough to wipe out even that kind of stain.

We created a real proof of the service efficiency and had a 14% increase in the number of customers in the following week.