Our challenge is to raise pet owners' concern about this problem and take preventive activation against fleas - buy Frontline Plus.

We intent to leave a really strong impression in our TA’s minds by shocking them by the bloody visual of the meat costume. Due to pet owners’ love and caring for their pets, they will immediately be drawn to our product. Furthermore, we choose to hand out the meat costume in the areas where pet owners gather, so it will easily be on the top of our TA’s minds.

The meat costume immediately draws massive attention to our product and increase sales tremendously.