Cannes Lions
GARBERGS, Stockholm / SVENSKA SPEL / 2009
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Description
Svenska Spel is a large governmental gaming company in Sweden with a market share of 55%. They are world leaders when it comes to preventing game addiction. This film was made to raise the question ”How much is too much?” and direct the audience to spelalagom.se (playitsafe.se) where they can learn to use the tools available to prevent game addiction.
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