We created a fake escort website, girlsofparadise.sex, on which the girls are already dead, but the clients don't know it yet. Each story is a reconstruction of a real case. When the potential client called or started to chat with one of them he thought was a real prostitute, he was tricked into hearing her real, tragic story.

We asked 10 actresses to embody 10 characters based on the tragic stories of real-life prostitutes, victims of the system. We created girlsofparadise.sex, a website with the look and feel of a real escort website, bought the domain name, and published a few client posts on dedicated forums to attract potential clients to our site. In parrallel, we set up a call center to answer incoming phone calls and respond to chat and text messages. The call center was open for a full week. Today the website is still online, a robot answers live chat requests informing clients what happens behind the scenes when they pay for sex.

We received more than 600 phone calls and thousands of texts and chat conversations over the course of a single week. During each conversation, we witnessed client perception change as their discovered the true stories of the girls they were looking to reach. Finally, on April 6, 2016, the French deputies voted a law that penalizes clients of prostitution: the best result the Mouvement du Nid could wish for.