Glad needed a way to demonstrate that they’re serious about being more responsible towards the environment. So, we created the Trash Smart iPhone app to help people be more accountable for the things they throw away. Fun, fast, and easy to use, Trash Smart helps make people smarter about which household items can and can’t be recycled. If an item in question can be recycled, the app finds every nearby location where it can be taken.

The app was launched in the iTunes App Store, and was supported by Glad’s Facebook page and various PR initiatives.

As downloads increase, more and more people are getting smarter about what they throw away. While at the same time, less and less trash is ending up in landfills.

We created the Trash Smart iPhone app to help people be more accountable for the things they throw away. Fun, fast, and easy to use, Trash Smart helps make people smarter about which household items can and can’t be recycled. If the item in question can be recycled, the app finds every nearby location where it can be taken. Facebook integration was added to allow people to post what they’re recycling and where they’re taking it, as a way to help educate their friends.

As downloads increase, more and more people are getting smarter about what they throw away. While at the same time, less and less trash is ending up in landfills.