Cannes Lions
OPM OFICINA DE PROPAGANDA E MARKETING, Rio De Janeiro / SAINT GOBAIN / 2006
Overview
Entries
Credits
Outcome
To participate in the auction, each middleman had to deposit in advance a minimum of US$ 30,000. A total of US$ 1.4 million was deposited, 50% more than had been expected. Each dollar invested in the project generated US$ 76 of sales.
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12 items