Cannes Lions

GOLF GTI

DDB MEXICO, Mexico City / VOLSKSWAGEN MEXICO / 2005

Film

Overview

Entries

Credits

Overview

Description

The GTI has 180 hp. and because of this it pretty much out runs most cars, even a patrol car. The strategy is very simple and direct: communicate that the GTI 180 hp is one of the fastest cars in the market.

Similar Campaigns

6 items

Go Further

MJZ, Los angeles

Go Further

2017, FORD

(opens in a new tab)