Cannes Lions

RENAULT SAFETY

NORDPOL+ HAMBURG, Hamburg / RENAULT / 2006

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Presentation Image
Film

Overview

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Credits

Overview

Description

Renault has more cars with top marks in the Euro NCAP crash tests than any other manufacturer. The safety programme "Sicher TV” includes reports on a range of safety technology. Information-oriented users’ attention should be drawn to the programme and Renault’s technological expertise with the help of a banner campaign.

A range of safety technology is highlighted using the mouse. The banners demonstrate how the technology works in a standard online format.

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