Eurobest

GrandPa

TBWA\PARIS, Boulogne-Billancourt / MCDONALD'S / 2017

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This spot is part of the campaign named "Moments".

Moments that make McDonald’s products becoming triggers or revealers of life stories, and make it greater than just tasting the product : Like the McFlurry stain as the pretext for a romantic encounter between two elderly people.

The spot is filmed by the Director with much accuracy and authenticity. It reminds us how much McDonald’s products can be at the heart of our lives and it reveals the very special relationship between McDonald’s and all its clients.

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