Spikes Asia
PARTY, Tokyo / KIRIN BEVERAGE / 2017
Overview
Entries
Credits
Background
In the season for outings, maps and online articles about travel destinations abound. However, there is nothing that shows the recommended spots all in one place.
Execution
Using the universal communication tool of emojis, we designed a map that would delightfully surprise people around the world.
For the user interface, we aimed to use emojis as much as possible, and refrained from using other form of text.
Upon its launch, GREEN EMOJI MAP became a playground for everyone. It continues to evolve daily as more and more people edit and add their own recommendations for all regions of Japan.
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