Cannes Lions
OGILVY & MATHER BERLIN, Berlin / COCA-COLA / 2014
Overview
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Credits
Description
What if we see the world a little bit differently? Take your time, have a Coke and discover more happiness in your everyday life.
Execution
We emphasized music wise what a difference taking time and having Coke in everyday life can make. In the very moment someone buys a Coke (that obviously takes some seconds), the perfect song starts to play "Time is on your side“ by the Rolling Stones – in an heartwarming version with a little boy’s voice.
The music continues through the film and lets the audience experience everyday life in which happinness now can be seen through the little difference in time.
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