Cannes Lions

#Herzensangelegenheit

MARKENFILM, Hamburg / DOCMORRIS / 2021

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The heartwarming films tells the story of an old man who prepares for the holiday, in spite of his health, so that he can share a special moment with his grand-daughter on Christmas-Day.

An old man, who lives alone, realizes that the holiday is coming and he will finally get to be with his family again. He decides that to make this holiday more meaningful, he has to prepare: not just emotionally, but also physically. He finds his old kettlebell and starts to train religiously every single day- he can’t afford to fail. But why a kettlebell? We don’t know yet.

Christmas-day comes and he lifts his grand-daughter to place a beautiful star on top of the Christmas-tree. He lifts her in the same motion as he lifts his kettlebell during training, without missing a beat. At the end, they share an emotional moment because it was all worth it.

Similar Campaigns

10 items

Shortlisted Cannes Lions
Take Care

SUNE SORENSEN, Los angeles

Take Care

2022, DOCMORRIS

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