The KB Home project was essentially a complete redesign of the entire front-end look and feel in order to provide a more consistent look with KB Home's offline collateral and branding. Included in the project was a complete re-architecting of the back-end Content Management System. A proprietary real-time CMS was developed that now has full integration of Internationalisation features (for Spanish) as well as features to facilitate posting and approval of content throughout the entire website. The site was architected entirely in ASP.net and Flash enhancements were made to add an extra touch of excitement to the KB Home experience.