Cannes Lions

HP CEBIT 2003 BRAND BUILDING SPECIAL

21 TORR, Reutlingen / HEWLET-PACKARD / 2004

Presentation Image

Overview

Entries

Credits

Overview

Description

Hewlett Packard CeBIT 2003 Webspecial: for driving attention to HP's products and services exhibited on CeBIT 2003 Expo, 21TORR was asked to create a webspecial, which had to be positioned under HP's global brand message: 'you + hp=everything is possible'. The webspecial, realised in Flash 6, gives the users an emotional impression of what comes to and what runs at the expo and gets them in touch with HP. This has been visualised by 3D models of the HP Expo area. You zoom into the different areas to be able to jump into specific theme specials visualised by multimedia presentations.

Similar Campaigns

12 items

HP Instant Ink Mulga

MEDIA.MONKS, Sydney

HP Instant Ink Mulga

2023, HEWLET-PACKARD

(opens in a new tab)