Cannes Lions

HUBBA BUBBA BUBBLE GUM

DDB SYDNEY, Sydney / WRIGLEY / 2008

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Description

Wrigley’s wanted to produce a multi media campaign to celebrate the famous Hubba Bubba’s long fruitful history. We brought this idea to life through the eyes of one crafty young bubble blower. It shows how he goes to extremes to preserve his bubble. We see a series of sharp objects such as dear’s antlers, garden rakes and TV antennas cleverly covered in bubble wrap, foam, corks and polystyrene.

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