Cannes Lions

HUMAN TRAFFICKING AWARENESS

Y&R, New York / MTV / 2011

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Overview

Description

"The music video tells the story of a girl who is tricked by a man to follow her hopes and dreams across borders in search of a better life. Just like in reality, this journey ends in tragedy. Hopefully we can raise awareness of human trafficking among the general public worldwide, and most importantly, among the young women who are in danger of being exploited."

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