Eurobest

IKEA Support Group (Online Film)

THJNK, Berlin / IKEA / 2019

Film
Film
Demo Film

Overview

Entries

Credits

Overview

Execution

Dreams are everything and nothing. Above all, they are imaginative. For this reason, we put emphasis on original design and variation. Each being was supposed to be absurd and surprising in some form. A lot of work was needed for artistic makeup, development in the costume and styling. Similarly in post production, for sound and the behaviour of the characters. It was important to us that each dream had its own character and handled frustration in a different manner. By recognising our own weaknesses in the dreams, our empathy and sympathy for these creatures is awakened. One dream is extremely sensitive, the other is constantly nervous and anxious, the next is apathetically self-pitying whilst another is cynical. Our dreams are just as diverse as we are. Regardless of whether they are 2D, 3D, animated or human in an all-body costume - together they form our dream cast.

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