Coca-Cola recently challenged artists, designers and illustrators around the world to recreate and reimagine vintage Coca-Cola bottle imagery and iconography using only three colors: Coke Red, black and white. The Coca Cola bottle is one of the most well known icons in the world. The shape is recognizable even when it´s broken into pieces. How far can you erase and blur the shape before it gets lost? How much information do you need? How much can you take away?

The poster is our answer to that. We were selected to be displayed along 26 other designers ( in total it was 230 submissions from 130 designers from 15 countries). All the original pieces were curated in a global museum tour and published in an art book.