Cannes Lions

INPES (FRENCH NATIONAL HEALTH EDUCATION INSTITUTE)

BETC EURO RSCG, Paris / INPES - NATIONAL HEALTH INSTITUTE FOR PREVENTION AND EDUCATION / 2007

Awards:

1 Shortlisted Cannes Lions
Film
1 of 0 items

Overview

Entries

Credits

Overview

Description

A man is walking in the city carrying a sign saying 'Free Hugs.' He is ignored at first, but then accepted by many passers-by who hug him back. The message being that we shouldn't discriminate against people with HIV.

Similar Campaigns

12 items

SEX EDUCATION FOR TEENAGERS

McCANN PARIS, Clichy

SEX EDUCATION FOR TEENAGERS

2013, INPES - NATIONAL HEALTH INSTITUTE FOR PREVENTION AND EDUCATION

(opens in a new tab)