People get into trouble with money because they don't talk about difficult subjects. We developed havethetalkamerica.com to help everyone from Millennials to Baby Boomers talk more openly about difficult subjects. Visitors can test their communication skills, get tips on how to approach tough topics, and learn how to make the talk less daunting. Users can also send videos with personalized messages to invite family members to start a conversation.Thus far, the results for the Have The Talk microsite are excellent. The site is getting an average of 6,000 visits and 20,000 page views on a weekly basis.