Cannes Lions

INTERNATIONAL NEWS CHANNEL

MARCEL, Paris / FRANCE 24 / 2011

Presentation Image
Presentation Image
Presentation Image
Presentation Image
1 of 0 items

Overview

Entries

Credits

Overview

Description

France 24, the french international news channel, has been broadcasting its programs in the Middle-East for many years. But until recently, only a few were available in arabic. Since October 12th 2010, all France 24 programs are broadcasted in arabic 24/7.To promote this, we have created a campaign with several movies broadcasted on France 24 as well as several TV channels in the Middle-East targeting opinion leaders.

Similar Campaigns

12 items

Spotify: Music For Every Moment

WUNDERMAN THOMPSON, Cairo

Spotify: Music For Every Moment

2023, SPOTIFY

(opens in a new tab)