Canned mackerel is a major food for Japanese athletes and body builders, for its low fat and high protein.

The narration “Banzai” is a shout to share the joy with colleagues for celebration, everyone raises their both hands at the same time. It is an important ceremony in Japan.

By the pose and shout of Banzai using those cans, this movie expresses the joy of intaking protein deliciously without feeling bitter if you eat this protein bar instead of the canned mackerel.