Cannes Lions

JOBS POSTING

DRAFTFCB PARTNERS, Vienna / DRAFT WORLDWIDE / 2009

Awards:

1 Gold Cannes Lions
1 Bronze Cannes Lions
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Overview

Entries

Credits

OVERVIEW

Execution

As the budget was quite small, we came up with an idea that is rather inexpensive and very easy to use.

We used the posting line of a credit transfer as advertising space: We simply transferred 1 Euro via online banking to other agencies, using the posting line for the job ad and so inviting applications for the job of an accountant.

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