A visualisation of the world of street basketball, seen through the lens of the brand’s instantly recognised colours of yellow/black/silver.

Iconic, strong and impactful, using the KSF brand’s logo and colour palette of yellow/black/silver, each of the 4 designs maintained a strong link with the master range.

4 unique graphic styles, reflecting the growing popularity of street art/graffiti, which has become so prevalent in fashion, sports and entertainment design in China.

The limited edition created an immediate surge in sales curve, sold out 2 months ahead of budgetted planning, as well as gave the brand an image boost amongst the youth of China’s cities.