Cannes Lions
RESET, Santa Monica / SQUARESPACE / 2021
Overview
Entries
Credits
Execution
The look of this film was very specific featuring call backs to shades of the early 1960s Space Age. For this reason, it was shot in 4:3. The large format created a nostalgic feel to it that was reminiscent of old TV sets while also allowing for vertical real estate that made it possible to truly show the items being launched into the stratosphere.
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