Cannes Lions

Let her run

SANTERIA, São Paulo / SPORTV / 2021


1 Shortlisted Cannes Lions
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Being able to talk about the female and all the women's achievements is a privilege that brings other challenges. It is necessary to know how to communicate delicately and at the same time leave an explicit message: the world is changing and there is less and less space for gender recrimination. Choosing a team that has this awareness was part of the production process. Each professional who participated in this project came together to defend a cause. This team spirit impresses on the emotion of the film and proves that by uniting people with the same ideas we can change the world.

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