We launched this campaign in many places where the target likes to go such as for a sex massage, to a brothel or in the bathroom inside a pub.

While they spend private time in those places, they can enjoy every detail of this campaign.

According to our targets they love to have fun and excitement, so we designed it into the form of pinball game which included the sexy pictures to attract them.

After launching this campaign, sales increased by 57.4%, and of course the product itself came to be well-known.