Cannes Lions

Living Sleepers

KING, Stockholm / CLAS OHLSON / 2019

Film
Film

Overview

Entries

Credits

Overview

Background

Home retail store Clas Ohlson is a Nordic chain store. People living in the Nordics can all relate to being physically tired because of the lack of sunlight during autumn and winter.

Execution

In this film we enter into a world where people are so tired they seem to be sleeping while living. It’s autumn and dark outside. The solution to this problem is lighting from home retail store Clas Ohlson.

Similar Campaigns

12 items

Whatever Your Christmas Wish

DDB NEW ZEALAND, Auckland

Whatever Your Christmas Wish

2023, THE WAREHOUSE

(opens in a new tab)