Nowadays, there is a perception that most bookstores are just shops that sell books, and that they don’t have a deep knowledge of the subject. Our challenge was to create and develop an idea that would show that, at the Livraria da Vila Bookstore, everyone loves, lives and breathes literature.

Nowadays, there is a perception that most bookstores are just shops that sell books, and they don’t have a deep perception that, at the Livraria da Vila Bookstore, everyone loves, lives and breathes literature.

These little books served both to immerse employees in a literary atmosphere and to show clients that people who work in the Livraria da Vila Bookstore have a deep connection with literature. This strengthened the relationship between employees, customers and the Livraria da Vila Bookstore.