Cannes Lions
BBMEDIA, Tokyo / SHISEIDO CO. / 2005
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This website is the newest version for the brand Majolica Majorca, the line of cosmetic products targeted for teenagers in Japan. The manufacturer of Majolica Majorca is Shiseido Co Ltd. When promoting Majolica Majorca, the main concept was to keep the unique world and the original story of the brand among different promotional media. The website reflects the dainty mood of the brand, and it is set-up so it looks like a beautiful girl's bedroom, which teenage girls would dream about. With this website, the visitor is able to slip into the unique Majolica Majorca world, and can browse through the products with the help of a little girl who lives in it. Majolica Majorca is the brand that makes a girl's wish to become someone feminine a reality.
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