'2012 saw the launch of The Art of Hosting, a Chivas Regal multiplatform venture to help men become better party hosts for their friends.

So how could we keep Chivas Regal the whisky brand of choice for the modern day gentleman in 2013?

Introducing Mashtun for iPhone and iPad.

Reversing the trend of smartphones as a distraction at social gatherings, the app contains five original twists on parlour games that bring players together, challenging them to act, shout, play, balance and seek their way to victory.

Connecting up to four devices, teams compete to prove themselves the most versatile after-dinner entertainers.

Mashjam lets players show off their musical flair by tapping or shaking their phone to play back a piece of music in time to the beat.

Complete a series of physical challenges while also keeping a tower of blocks balanced in Mashtip.

Mashrelay is a head-to-head race powered by sound. Players hum, sing or yell into the microphone to propel their team along the track.

Mashseek is a game of room searching where a team has to find a hidden device using 5 remote triggers before time runs out.

Inspired by ‘Charades’, Mashact encourages wild team acting under pressure.

Mashtun is launching globally in the App Store on April 1st 2013.

Results to follow.'