Cannes Lions

MAXIMA

TBWA\CHIAT\DAY LA, Los Angeles / NISSAN / 2011

Overview

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Overview

Description

After learning that his wife is having a baby, a man realizes he may have to give up his beloved Nissan Z sports car. In a moment of confusion, frustration and desperation he pulls on the bumper of the Z and transforms it into something else. The Nissan Maxima. The 4-door sports car.

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