Cannes Lions
DDB DENMARK, Copenhagen / MCDONALD'S / 2005
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Description
The Coinhunter concept shows young people inventing imaginative ways to make a coin in order to get a McDonald’s Coinoffer.
In this case a young man has built his own jukebox and sits inside of it singing “Tutti Frutti”.His name is Mathias Trier and he is a Coinhunter.
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