Cannes Lions

MERCEDES-BENZ SL

SCHOLZ & VOLKMER, Wiesbaden / DAIMLEY CHRYSLER / 2006

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OVERVIEW

Description

SL’s incomparable success story began exactly 50 years ago. You can experience it in the 5.4 seconds that it needs to pass the 100 km/h barrier. Its enormous power is legendary.The user is able to experience this power in a car that he/she does not navigate, but rather drives. The user operates the car via the brake pedal (left mouse button) and accelerator (right mouse button). Just like in real life.

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