Cannes Lions

Miracle

CHEIL UKRAINE, Kiev / SAMSUNG / 2017

Film
Film

Overview

Entries

Credits

Overview

Description

Positioning Samsung’s unique AddWash door as a small miracle maker, the film features a young girl, her parents, and a family of toy bears that need constant cleaning.

What better way to demonstrate this minor miracle-maker that sits at the heart of the home than to breathe life back into a child's most treasured possessions, her Teddy Bears.

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