Cannes Lions

MOBILE PHONE REALTONES

McCANN ERICKSON ADVERTISING, Santiago / ENTEL PCS / 2006

Film

Overview

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Overview

Description

It was the first time a mobile telephone company allowed MP3 tones, i.e real songs to be downloaded. This was why the public was urged to download the music, but this time to download the real artist...... Literally.

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12 items

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