Cannes Lions
PUBLICIS IMPETU, Montevideo / NIKE / 2009
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This ads were created to promote the 10K Montevideo Race. The budget was very small, that´s why they are low budget ads with less than 20 seconds length.In this spot we see the contents of a fridge being moved about as if it were running.Super: Me against My Belly.POV of a runner along a streetMontevideo 10k 8.11.08
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